Howie Rubin was the VP of the Gottlieb Video Game division. After Columbia Pictures/Coca-Cola shut the operation down, Howie worked independently or from time to time for cartridge game companies like Jaleco. I produced a lot of artwork for Howie over the years and some of it actually translated into products, like “Lotto Fun” and “Double Cheese”. But, many of the concepts never made it out the door. Here are some samples from a folder dubbed “Jaleco”…I have absolutely no recollection of for what this was intended…I don’t even remember doing it…but it has my name on it!
Q*Bert: The Secret Archives of Gottlieb-Mylstar Video Games
By: Jeff Lee with Warren Davis
Another installment from Jeff Lee’s Gottlieb Video Game Secret Archives. 32 pages reproducing original design documents of the ’80s arcade classic Q*bert. This collection features concept sketches, Jeff’s original game proposal, a sample of Warren’s code, grid-paper sprite renditions and other behind-the-scenes peeks of old-school video game creation. Includes commentary from Jeff and Warren.
8.5″ x 11″



